Notes
Prologue
1. Kris Maher, “Landing a Job in a Bad Market,” The Wall Street Journal, July 8, 2003, pp. D1, D2; Christine Y. Chen, “Grads Aren’t Seeing Green,” Fortune, June 23, 2003, p. 29; Sue Kirchhoff, “Better Educated Find Jobs Faster,” USA Today, June 18, 2003, p. D1.
2. Stephanie Armour, “Companies Return to Hiring Days,” USA Today, March 18, 2002, p. B1.
3. Jennifer Merritt and Susan Scherreik, “Congratulations Graduate—You’re Unemployed,” BusinessWeek, May 19, 2003, p. 38.
4. Julia Chang, “Where the Jobs Are,” Sales & Marketing Management, June 2003, pp. 32–36.
5. “Your Future Employer,” Marketing News, March 17, 2003, p. 13.
6. Raelyn Johnson, “Don’t Blow Your Summer,” Black Enterprise, June 2003, p. 8.
7. Adapted from Louis E. Boone, David L. Kurtz, and Douglas Hearth, Planning Your Financial Future, 3rd edition. Mason, OH: South-Western, 2003.
8. Burton Snowboards Web site, http://www.burton.com, accessed January 9, 2004; Kemba J. Dunham, “Frustrated Laid-Off Workers Take Risk of Entrepreneurship,” The Wall Street Journal, July 8, 2003, p. B10.
9. Monster.com and HotJobs.com, accessed January 10, 2004.
10. Andrea Coombes, “Web Largely Untapped by Job Seekers,” CBS MarketWatch, January 24, 2003, http://www.cbsmarketwatch.com.
11. Matthew Benjamin, “Jobs Built to Last,” U.S. News & World Report, February 18, 2002, pp. 38–40.
12. William Poundstone, “Why Are Manhole Covers Round? (And How to Deal with Other Trick Interview Questions),” Business 2.0, July 2003, p. 118; Jeffrey Wood, “Recruiters Cite Résumé Pet Peeves, Offer Tips,” Northwest Arkansas Business Journal, March 17, 2003, p. 23.
13. Résumé tips from Michelle Conlin, “The Résumé Doctor Is In,” Business Week, July 14, 2003, pp. 115–117; Joann S. Lublin, “College Students Make Job-Hunting Tougher with Weak Résumés,” The Wall Street Journal, April 29, 2003, p. B1; Wood, “Recruiters Cite Résumé Pet Peeves, Offer Tips”; Sonia Alleyne, “The Résumé, the Pitch, the Close,” Black Enterprise, February 2003, pp. 80–82.
14. Wood, “Recruiters Cite Résumé Pet Peeves, Offer Tips.”
15. “Interview Q&A,” USA Today Careers Network, September 3, 2002, http://www.usatoday.com.
16. Alleyne, “The Résumé, The Pitch, The Close.”
17. “Interview Q&A,” USA Today Careers Network.
18. Stephanie Armour, “Classrooms Filled with Returning Adults,” USA Today, June 13, 2003, pp. B1, B2.
19. Stephanie Armour, “Young Job Seekers Get Squeezed Out,” USA Today, January 29, 2002, p. B1.
20. Cara Buckley, “E-Commerce’s Second Wave,” Mobile Register, January 7, 2001, p. 3F.
21. Mary Carmichael, “Beyond the Lab in Biotech,” Newsweek, September 23, 2002, p. 53.
22. Phillip Longman and Adam Martin, “What Are You Worth?” Business 2.0, March 2003, p. 79.
23. Longman and Martin, “What Are You Worth?”
24. Jodi Schneider, “Search Clues,” U.S. News & World Report, February 24–March 3, 2003, pp. 76–83.
Chapter 1
1. Company Web site, http://www.jetblue.com, accessed January 28, 2004; Chris Woodyard, “War, Terrorism Scare Off Business Travelers,” USA Today, March 25, 2003, p. B1; “Beating the Odds,” Fortune, December 30, 2002, p. 170; Melanie Wells, “Lord of the Skies,” Forbes, October 14, 2002, pp. 130–138; Chris Woodyard, “JetBlue Soars on CEO’s Creativity,” USA Today, October 8, 2002, pp. B1, B2.
2. “About Meade,” Meade Instruments Corp. Web site, http://www .meade.com, accessed January 27, 2004; Ronald Grover, “Meade Instruments: Back from a Black Hole,” BusinessWeek, May 29, 2000, p. 186.
3. John Simons, “The $10 Billion Pill,” Fortune, January 20, 2003, pp. 58–68.
4. “Finally, the Pot of Gold,” BusinessWeek, June 24, 2002, p. 104.
5. “About WGBH” and “Ways to Support WGBH,” WGBH Web site, http://main.wgbh.org, accessed January 26, 2004.
6. Report by Mont Fennel, New England Cable News, March 3, 2003.
7. Lee Gomes, “Military’s Use of GPS, a Civilian Mainstay, Is at Core of Its Might,” The Wall Street Journal, March 24, 2003, p. B1.
8. Bennett Voyles, “The Will to Survive,” Sales & Marketing Management, May 2002, pp. 38–54.
9. Robert Levering and Milton Moskowitz, “100 Best Companies to Work For,” Fortune, January 20, 2003, p. 152.
10. Company Web site, http://www.papagenos.com, accessed January 14, 2004.
11. Company Web site, http://commerceonline.com/, accessed January 14, 2004.
12. SCP Corp. company profile, accessed at http://www.scpool.com/, accessed January 27, 2004.
13. U.S. Census Bureau, http://www.uscensus.gov, accessed January 4, 2004.
14. G-vox Web site, http://www.gvox.com, accessed January 4, 2004.
15. Donna Fenn and John Case, “Ordinary People, Extraordinary Creativity,” Inc., October 2002, p. 84.
16. “Whatever Happened to Standard Oil?” http://www.us-highways .com/sohist.htm, accessed January 6, 2004; Daniel Gross, Forbes’ Greatest Business Stories of All Time. New York: John Wiley & Sons, 1996, pp. 23–38 and 41–57.
17. Graniterock Web site, http://www.graniterock.com, accessed January 4, 2004.
18. Del, Inc. Web site, http://www.dell.com, accessed January 4, 2004.
19. Ron Harris, “High-Tech Discs Offer Glimpse of World without Late Fees,” Mobile Register, November 28, 2002, p. B18.
20. Mark Henricks, “Net Meeting,” Entrepreneur, February 2003, pp. 53–55.
21. Nick Wingfield, “Online Retailing Still Growing Despite Some Losses Last Year,” The Wall Street Journal, June 12, 2002, p. B4.
22. “Evolution of Mongolia’s Internet Service,” March 26, 2002, Pan Asia Networking site, http://www.panasia.org.sg.
23. Elisa Williams, “Better Mousetrap,” Forbes, June 10, 2002, pp. 81–82.
24. Company Web site, http://www.landsend.com, accessed January 5, 2004.
25. Karen Cummings, “American Skiing Co.—Still on the Skiers’ Map,” The Mountain Ear, December 26, 2002, http://www.mountainear.com.
26. Mike Leonard, “Man vs. Machine,” Inc., October 15, 2002, http:// www.inc.com.
27. Brian Grow, “Excess Inventory? eBay to the Rescue,” BusinessWeek, September 9, 2002, p. 8.
28. Fred Vogelstein, “Looking for a Dot-Com Winner? Search No Further,” Fortune, May 27, 2002, p. 66.
29. Cummings, “American Skiing Company—Still on the Skiers’ Map.”
30. Jim Collins, “Best Beats First,” Inc., August 2000, pp. 48–51.
31. Evelyn Roth, “Man vs. Machine,” Inc., October 15, 2002, http:// www.inc.com.
32. Organization for Economic Cooperation and Development, “World Trade: Main Economic Indicators,” OECD Web site, http://www .oecd.org, accessed January 12, 2004.
33. World Trade Organization, “International Trade Statistics 2002: Leading Exporters and Importers,” http://www.wto.org, accessed January 12, 2004.
34. Jerry Useem, “One Nation under Wal-Mart,” Fortune, March 3, 2003, pp. 66–78; Bill Saporito, “Can Wal-Mart Get Any Bigger?” Time, January 13, 2003, pp. 38–43.
35. J. Bradford DeLong, “The Show Countries,” Wired, December 2002, http://www.wired.com.
36. DeLong, “The Show Countries.”
37. “CDC: U.S. Senior Citizen Population to Double by 2030,” USA Today, http://www.usatoday.com, accessed March 6, 2003.
38. “CDC: U.S. Senior Citizen Population to Double by 2030.”
39. Ponchitta Pierce, “Interview with Kofi Annan,” AARP, January/February 2003, p. 23.
40. Aaron Bernstein, “Too Many Workers? Not for Long,” BusinessWeek, May 20, 2002, pp. 128–129.
41. Bernstein, “Too Many Workers? Not for Long,” p. 130.
42. Company Web site, http://www.mastercard.com, accessed January 16, 2004.
43. Nelson D. Schwartz, “The Pentagon’s Private Army,” Fortune, March 17, 2003, pp. 99–108.
44. Company Web site, http://www.mastercard.com, accessed January 16, 2004.
45. Norm Brodsky, “Street Smarts: Peripheral Vision,” Inc., November 2002, pp. 52–54.
46. Stephanie N. Mehta, “Now the Honeymoon’s Over,” Fortune, January 20, 2003, pp. 95–98.
47. Julia Boorstin, “How Coach Got Hot,” Fortune, October 28, 2002, pp. 131–134.
48. Richard Lacayo and Amanda Ripley, “Persons of the Year,” Time, December 30, 2002–January 6, 2003, pp. 32–33.
49. Elizabeth Weise, “Priests, CEOs Fare Poorly in Ethics Poll,” USA Today, December 5, 2002, p. D10.
50. Company Web site, http://www.patagonia.com, accessed January 18, 2004.
51. General Electric Web site, http://www.ge.com, accessed February 3, 2004; Michael Skapinker, “Different Game, Same Winners,” Financial Times, January 17, 2003, http://www.ft.com; Justin Fox, “What’s So Great about GE?” Fortune, March 4, 2002, pp. 66–67.
Chapter 2
1. Melanie Warner, “Exorcism at Tyco,” Fortune, April 28, 2003, pp. 106–110; Kevin McKoy, “Kozlowski’s Statement in Question,” USA Today, January 9, 2003; Anthony Bianco et al., “The Rise and Fall of Dennis Kozlowski,” BusinessWeek,...
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